«Anchor tenants» in shopping molls: architectural and economical aspects
O. I. Fetisov
Donbas National Academy of Civil Engineering and Architecture
Annotation: The present paper deals with architectural and economical aspects of «anchor tenants» in shopping molls. Improvement of quality and standards of people’s life demands quantitative and qualitative development of the shopping moll is shown. The analysis of apriority information in a research topic context has been carried out. The currency of carrying out researches in this direction is proved. The definitions of shopping moll in architectural and economical context are formulated. It is exposed that a trading centre, as the space with a lot of tenants, as well as «anchor tenants», and combining a lot of functions, is a new type of building in Ukraine. The definition of «anchor tenant» is formulated. Features and specificity of anchor tenants in shopping molls are exposed. Monitoring which has defined percentage indicators of demand for the basic groups of goods and services of shopping molls is carried out. It is shown that the anchor tenant involves visitors and works for image of shopping moll, in addition corrects defects of building functional and designing conception. Tendencies which influence on development of anchor tenants segment in shopping molls are exposed.
Keywords: shopping molls, trading buildings, anchor tenants, commodity-money relations.
Pages: 215-219.
Link for citation: Fetisov, O. I. «Anchor tenants» in shopping molls: architectural and economical aspects. – Text : electronic. – In: Economics of Civil Engineering and Municipal Economy. – 2010. – Vol. 6, N 4. – Р. 215-219. – URL: https://donnasa.ru/publish_house/journals/esgh/2010-4/06_fetisov.pdf (date of access: 27.07.2024). (in Russian)
Vol. 6, N 4 (2010)Journal: Economics of Civil Engineering and Municipal Economy
Publish house: Donbas National Academy of Civil Engineering and Architecture